Willingness to adopt green house gas mitigation measures: Agricultural land managers in the United Kingdom

A - Papers appearing in refereed journals

Jebari, A., Oyetunde-Usman, Z., Mcauliffe, G., Chivers, C. and Collins, A. L. 2024. Willingness to adopt green house gas mitigation measures: Agricultural land managers in the United Kingdom. PLOS ONE. 19 (7), p. e0306443. https://doi.org/10.1371/journal.pone.0306443

AuthorsJebari, A., Oyetunde-Usman, Z., Mcauliffe, G., Chivers, C. and Collins, A. L.
Abstract

Rapid uptake of greenhouse gas (GHG) mitigation measures is central to reducing agricultural and land use emissions and meeting the UK Net Zero policy. The socioeconomic challenges and barriers to uptake are poorly understood, with yet unclear structural pathways to the uptake of GHG mitigation measures. Using an online survey of 201 agricultural land managers across the UK, and applying multiple linear regression and stepwise regression analysis, this research established farm and farmers’ factors influencing perceptions and willingness to adopt GHG mitigation measures. The results consistently show that farm sector, farmers’ business perception, and labour availability influence willingness to adopt GHG mitigation measures. Based on the farmers’ qualitative feedback, other barriers to adoption include costs and concerns for profitability, lack of flexibility in land tenancy contracts, poor awareness and knowledge of the application of some GHG mitigation measures, perception about market demand e.g bioenergy crops, and scepticism about the future impacts of adopting varying GHG mitigation measures. In the midst of the ongoing net zero transition, this study identifies existing barriers to the uptake of GHG mitigation measures, and specifically, a substantial gap between farmers and the science of GHG mitigation measures and the need to incentivise a farm and farming community-led policy interventions to promote adoption of GHG mitigation measures.

KeywordsMitgation measures ; Green House Gas Emission; Adoption ; Willingness to Adopt ; Net-Zero ; United Kingdom
Year of Publication2024
JournalPLOS ONE
Journal citation19 (7), p. e0306443
Digital Object Identifier (DOI)https://doi.org/10.1371/journal.pone.0306443
Web address (URL)https://journals.plos.org/plosone/article?id=10.1371/journal.pone.0306443
Open accessPublished as ‘gold’ (paid) open access
FunderBiotechnology and Biological Sciences Research Council
Global Challenges Research Fund (UKRI)
Funder project or codeResilient Farming Futures
S2N - Soil to Nutrition - Work package 3 (WP3) - Sustainable intensification - optimisation at multiple scales
S2N - Soil to Nutrition - Work package 2 (WP2) - Adaptive management systems for improved efficiency and nutritional quality
Publisher's version
Supplemental file
Output statusPublished
Publication dates
Online08 Jul 2024
Publication process dates
Accepted18 Jun 2024
PublisherPublic Library of Science (PLOS)
ISSN1932-6203

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